Principles of Marketing.
Principles of Marketing.
Philip Kotler, Gary Anderson,John Saunders & Gary Armstrong
- Fourth European Edition
- England : Pearson Education Limited, 2005
- xxxiv, 954p. : ill. ; 28cm
0273684566 9780273684565
HF5415.K636
658.8 / PRI
0273684566 9780273684565
HF5415.K636
658.8 / PRI