International Marketing / Philip R. Cateora, Mary C. Gilly, John L. Graham.

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TextPublication details: New York : McGraw-Hill Irwin, c2013.Edition: 16th edDescription: xxxiii, 638 p. : col. ill. ; 29 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status
Books	Main Library - Kungu General stacks	Non-fiction	658.84 CAT (Browse shelf(Opens below))	1	Available

Includes indexes.

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