Controversy In Marketing Theory : For Reason, Realism, Truth, And Objectivity. / Shelby D Hunt.
Material type:
- 0765609320 (pbk. : alk.paper)
- 0765609313(cloth : alk.paper)
- 9780765609328
- 21 658.8 HUN
- HF5415 .H868 2003
Item type | Current library | Collection | Call number | Copy number | Status | |
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Main Library - Kungu General stacks | Non-fiction | 658.8 HUN (Browse shelf(Opens below)) | 1 | Available |
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658.8 DAV Successful Marketing in a week / | 658.8 FER Marketing Management Strategies. / | 658.8 GRA After Image : Mind-Altering Marketing. / | 658.8 HUN Controversy In Marketing Theory : For Reason, Realism, Truth, And Objectivity. / | 658.8 IVE Successful Salesmanship / | 658.8 JOB Principles and Practice of Marketing / | 658.8 KER Marketing / |
Includes bibliographic references (p.311-329) and index(p.331-344)
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