Baverstock, Alison. How To Market Books : The must read introductory guide to book marketing / Alison Baverstock. - 4th ed. - London ; Philadelphia : Kogan Page Ltd., 2008. - xii, 324 p. ; 24 cm. Includes bibliographical references (p. [313]) and index. ISBN: 9780749431051 0749431059 £17.99 LCCN: 2007037085 Nat. Bib. No.: GBA777396 bnb Nat. Bib. Agency Control No.: 014016121 Uk Subjects--Topical Terms: Books--Marketing.Selling--Books. LC Class. No.: Z278 / .B38 2008 Dewey Class. No.: 070.5/2 / BAV