TY - BOOK AU - Hollensen,Svend TI - Global Marketing: A decision-oriented approach SN - 97802737706786 (pbk.) AV - HF1416 .H65 2007 U1 - 658.84 22 PY - 2007/// CY - England PB - Pearson Education Limited KW - Export marketing KW - Case studies N1 - Includes bibliographical references and index ER -