000			01585cam a2200349 i 4500
001			17618777
003			OSt
005			20240607142054.0
008			130208s2013 nyu b 001 0 eng
010			_a 2013002311
020			_a9780071806435 (alk. paper) _cUSD $20.00
020			_a0071806431 (alk. paper)
040			_aDLC _beng _cDLC _erda _dDLC
042			_apcc
050	0	0	_aHF5718 _b.G7394 2013
082	0	0	_a658.4/5 _223
100	1		_aGreenberger, Leonard S.
245	1	0	_aWhat To Say When Things Get Tough : _bBusiness Communication Strategies For Winning People Over When They'Re Angry, Worried And Suspicious Of Everything You Say / _cby Leonard S. Greenberger.
264		1	_aNew York : _bMcGraw-Hill, _c2013.
300			_axxix, 224 pages ; _c23 cm
336			_atext _2rdacontent
337			_aunmediated _2rdamedia
338			_avolume _2rdacarrier
504			_aIncludes bibliographical references and index.
505	0		_aForeword -- Introduction -- The science behind the art -- Laying the foundation -- The lost art of storytelling -- Real v. perceived risk or why we drive -- The code for trust and credibility -- Non-verbal messages -- Credibility gender gap -- Mastering the media -- Avoiding and escaping traps -- The can response -- Conclusion -- Acknowledgements -- Bibliography.
650		0	_aBusiness communication.
650		0	_aTruthfulness and falsehood.
650		0	_aCommunication _xPsychological aspects.
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2ddc _cBK _n0
999			_c944 _d944